Are We Seeing The Death Of The MLM Business Model?
Selling a dream doesn’t work in this economy.
This article was originally published on RaggedRiches.com. Go there to read this and more for free.
If you are in your mid-30s, chances are you had a moment in your teenage years which ended with you signing up for an MLM. I got signed up with AIL and Primerica at one point.
My roommate from my early 20s got duped by Melaleuca, and actually missed rent because of it. Another friend of mine sold Cutco knives until he realized he was only making $2 an hour or so.
It’s weird to think about, but in a strange way, signing up as someone’s downline is almost a rite of passage in America. I mean, are you even American if you didn’t fall for a capitalist cult that preys on desperation?
That’s like, super American.
And yet, I get the nagging feeling that America fell out of love with its MLMs.